In today’s digital universe, banking systems provide the opportunity to purchase products, or services, and transfer money across the planet. Easy transportation speeds up and improves logistics, which contributes to the development of global trade. With the increasing level of wealth, consumers are exposed to products and services indigenous to other cultures through travel and…
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Battery Ventures reportedly invests $160M in Smartling, a cloud translation platform. According to Business Wire, the investment will be used for product offerings and technological growth. Smartlink provides end-to-end translation solutions for mainly businesses customers. According to the research, over 361 million people around the world participate in cross-border e-commerce. Investments in the localization sector…
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Factors to Consider When Choosing a Localization Partner If you are at the beginning of the long process of introducing your services to the world, you already know that a successful localization strategy leads into the global market as well as different local markets. That’s why choosing the best localization agency plays an important role in your company’s…
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Why You Should Localize Your Marketing Campaign? Marketing localization is understanding different local markets along with their cultural and linguistic needs, and adapting marketing strategies to fit them. It is the building steps that results in enhanced user experience. If your company is looking to enter new local markets, localization is the key to success,…
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